![]() This commonplace is often known as the “Protestant work ethic.” Roosevelt uses this commonplace to empower his audience. Sine the founding of the United States, one of the core beliefs most Americans hold is the idea of the importance of work ethic. One of the most frequent commonplaces in the speech is his appeal to the American work ethic. Even in the midst of the Great Depression, Roosevelt’s powerful rhetoric was able to effectively reach a wide audience.īesides using ethos, pathos, and logos, Roosevelt relies on several commonplaces. Despite the hardships facing the country, Americans responded to Roosevelt’s words. When this speech was given in 1933, the American public had a very positive response. However, when all three are combined, Roosevelt’s arguments and speaking points are much stronger and more effective. Each rhetorical device is powerful when it stands alone. Roosevelt also heavily relies on pathos and logos. He then continues to build on that ethos throughout the rest of his speech. He immediately establishes a strong sense of ethos and credibility. His words resonate with the people because they trust him. By acknowledging the situation, Roosevelt makes it easier to understand and move forward (Paragraph 2).īy using a combination of ethos, pathos, and logos, Roosevelt’s speech is more powerful. In doing so, he appeals to the logos of his audience. Roosevelt makes no attempt to hide or gloss over these issues. He acknowledges the drop in values, the hardships the government, the rise of taxes, and other problems. He candidly states the difficult situation that America is facing. In the second paragraph, Roosevelt uses logos. He is proving his credibility and adding an emotional appeal. It is also easier for him to connect with the people. The combination of ethos and pathos makes his points stronger. By using pathos directly after employing ethos, Roosevelt is able to enhance his credibility. Here, Roosevelt utilizes pathos to appeal to the emotions of his listeners. He appeals to their patriotism when he asserts that “this great Nation will endure as it has endured, will revive and will prosper” (Paragraph 1). After gaining the trust of his audience, Roosevelt reassures the people that the dark times will soon pass. Roosevelt then reinforces his ethos by pairing it with pathos. The audience trusts him to speak his true thoughts, not useless political jargon. He immediately has credibility with the audience. By acknowledging the people’s desire for truth and promising to uphold that truth, Roosevelt is establishing his ethos. He knows that the American people have no use for meaningless politics instead his listeners want a truthful solution. Roosevelt immediately tells his listeners that he is committed to speaking truthfully and candidly. In the opening paragraphs, Roosevelt states that he “will address them with a candor and a decision which the present situation of our people impels” (Paragraph 1). In order to gain the trust of the people, Roosevelt must first establish his ethos. When Roosevelt gave his first inaugural address, he knew the American people wanted answers and solutions to the depression. However, this is especially evident in the opening paragraphs. In his address, Roosevelt uses ethos, logos, pathos, and several commonplaces throughout his speech. One of the best examples of his rhetorical prowess is found in his first inaugural address, given in March of 1933. Throughout the course of his presidency, Roosevelt utilized a number of rhetorical devices in his various speeches and fireside chats. These fears were multiplied with the threat of war and Nazi invasion. They were concerned with putting food on the table and getting a job. During this time, the American people were scared and worried. However, he was soon faced with the daunting task of fighting World War II. Elected in 1933, Roosevelt first had to bring the country out of the Great Depression. Roosevelt assumed the presidency during some of the darkest times in American history. One of the most effective presidential rhetors was Franklin Delano Roosevelt, the thirty-second president. As the leader of the nation, the president relies on rhetoric to reassure the people and outline his various plans. When in office, the president often faces difficult climates or situations. Most United States presidents are excellent rhetors. One of the clearest examples of rhetoric and society are the various inaugural addresses given by America’s presidents. ![]() For centuries, people have relied on different rhetorical techniques to disseminate information and effectively communicate ideas. As humans, one of our most basic wants is the need to communicate. ![]()
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